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New features

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Branching controls and per-branch final screens

Each block now has two explicit actions: Add branch, to extend the flow, and End branch, to close the path with a dedicated Final Screen. Different branches can end on different Final Screens. To connect a question to one you have already created, link the connector below the current block to the connector above the next one. See conditions.

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Media on every question

Every question can display images, videos, or audio clips — product shots before a rating, ads and creative tested inside the flow, audio cues for recall or mood tests, video prototypes before an open-ended answer.

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Message blocks

A new Message block adds content that isn’t a question: section dividers, explanations and instructions, standalone media, or transitions guiding the respondent.

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Exclusive options in multi-select questions

Any option in a multi-select question can be marked as exclusive: when a respondent selects it, all other options are deselected automatically. Useful for “None of the above”, “I don’t know”, or “Prefer not to say”.

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Improvements

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Auto-layout for complex flows

The Builder handles large flows more clearly, with better spacing between branches, a more visible hierarchy, no overlapping blocks, and smoother navigation when zooming.